2027福州跨境电商养老用品展启幕,赋能银发产业跨境出海新赛道

展会全称：2027 第七届中国跨境电商交易会（318 中国跨交会）

养老用品归属展区：大健康医疗护理专区（养老适老化产品核心展出板块）

举办时间：2027 年 3 月 18 日 —3 月 20 日（3 天）

展馆地址：福州海峡国际会展中心（福州市仓山区南江滨西大道 198 号）

主办单位：商务部外贸发展事务局、福建省进出口商会

承办单位：福建荟源国际展览有限公司

展会定位：国内首个 UFI 认证国家级跨境电商大展，开春跨境选品第一展，养老 / 适老化用品出海核心对接平台

大会展位预定请咨询：谢经理13020162130（同微信）

聚焦全球银发经济风口，助力中国适老化康养产品走向国际市场，2027第七届中国跨境电商交易会（大健康养老用品专区）将于2027年3月18日至20日在福州海峡国际会展中心盛大举办。作为国内首个UFI认证国家级跨境电商专业展会、开春跨境选品标杆盛会，本次展会特设专业化养老用品展区，精准对接全球老龄化市场刚需，全力打造康养养老产业跨境出海核心对接平台。

据组委会介绍，本届展会整体规模全面升级，展览面积达10万平方米，规划展位2000余个，汇聚超3000家跨境优质参展企业，预计吸引10万人次海内外专业观众，其中海外采购商占比达35%，覆盖全球120个国家和地区。养老用品作为本届展会重点深耕的细分黄金赛道，展品覆盖智能康复养老器械、适老化家居日用、康养保健耗材、养老智能配套家电四大核心品类，涵盖老年穿戴设备、康复理疗仪器、无障碍适老设施、居家护理用品、助眠养生设备等全系列爆款跨境产品，全方位匹配海外养老机构、跨境大卖家、海外商超、线上平台的多元化采购需求。

相较于传统展会，本次福州跨境电商养老用品展聚焦精准对接、合规赋能、生态配套三大核心优势。展会现场将同步落地全球养老用品跨境出海高峰论坛、跨境康养产品CE/FDA合规解读沙龙、亚马逊、TikTok Shop等主流平台养老品类运营专场活动，精准解读海外养老产品准入标准、关税政策及平台运营规则。同时，现场集结海外仓、跨境物流、财税合规、品牌认证、独立站搭建等全链路服务商，为养老用品企业提供一站式出海解决方案，打通从产品合规、物流配送、品牌孵化到订单成交的全产业链闭环。

目前，2027福州跨境电商养老用品专区展位招商已全面启动，诚邀全国养老器械、适老家居、康养耗材企业入驻参展，共拓全球银发经济万亿新市场。

Focusing on the booming global silver economy and empowering Chinese elderly care products to enter the international market, the 7th 2027 China Cross-Border E-Commerce Trade Fair (Elderly Care & Healthy Aging Special Zone) will be grandly held at Fuzhou Strait International Conference and Exhibition Center from March 18 to 20, 2027. As China’s first UFI-certified national-level cross-border e-commerce exhibition and a benchmark spring sourcing event, the fair sets up a professional exhibition zone for elderly care products, precisely catering to the rigid demand of the global aging market and building a core docking platform for the cross-border export of the health and elderly care industry.

The global aging process continues to accelerate, driving surging market demand for age-friendly home products, intelligent rehabilitation equipment, and elderly care supplies in Europe, America, Japan, South Korea, Southeast Asia and RCEP regions. Benefiting from cost-effective advantages, complete supply chains and innovative intelligent technology, Chinese elderly care products have become top choices for global cross-border purchasers. Covering an exhibition area of 100,000 square meters with nine pavilions fully open, the special zone will gather high-quality enterprises from more than 80 health and elderly care industrial belts across 28 provinces and cities in China, displaying a full range of intelligent, lightweight and compliant age-friendly products, and solving the industry pain points of limited export channels, difficult buyer docking and insufficient compliance capabilities.

Backed by the authoritative endorsement of a national-level exhibition and mature cross-border trade resources, the special zone will specially invite global elderly care industry procurement groups, top cross-border sellers, overseas chain health care institutions and platform investment teams for one-on-one precise business matching. It helps domestic elderly care enterprises seize RCEP trade dividends, explore high-end health care markets in Europe and America, and tap the blue ocean market of affordable age-friendly products in Southeast Asia. Adhering to the platform advantages of "China’s No.1 Cross-Border E-Commerce Exhibition", the fair promotes the standardized, branded and international development of China’s elderly care industry through industrial cluster exhibition, professional docking and full-chain ecological services.

Industry insiders said that with the continuous expansion of the global silver economy, age-friendly, intelligent and portable elderly care products have become a high-growth segment in cross-border e-commerce. The launch of the 2027 Fuzhou Cross-Border E-Commerce Elderly Care Products Exhibition will further connect China’s elderly care supply chain with the global consumer market, stimulate new momentum for foreign trade in the elderly care industry, and build a high-value commercial platform for Chinese manufacturing health and elderly care products to go global, helping enterprises seize new opportunities in the global trillion-level silver economy market.